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My SEO company vs doing it with software for my e-commerce site? Amazon sellers need a different answer.

If you sell on Amazon or run an online store, website design that ranks fast without agency fees is possible. You just need the right tool for the job.

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You pay an SEO agency thousands a month. You wonder if a software platform could do the same work for less. For e-commerce and Amazon sellers, the real question isn't agency vs software. It's which tasks each one handles best for a store that needs product pages, category pages, and content that shows up in AI search results.

SEO agencies write content by hand. That works for a few pages. But an e-commerce store or Amazon seller needs hundreds of pages. Product descriptions, category pages, blog posts. Doing that manually takes forever and costs a fortune. Software builds those pages fast. It fills in the right keywords and structure without a writer touching every line. For volume content, software wins.

Agency work usually charges by the hour or by the project. The more pages you need, the bigger the bill. Software handles scale without multiplying cost. But agencies still have a place. They fix technical problems on your site. They build a custom strategy for your Amazon listings and your standalone store. The scope depends on how many products you sell and how broken your site is right now.

This week, list every page your store needs. Product pages, category pages, location pages if you sell locally. For the bulk content, use a platform like eezyRank that builds AI-optimized pages in days. Keep your agency for the hard stuff: site speed fixes, Amazon listing audits, strategy calls. Do not try to write 200 product descriptions by hand. That burns time and money for no reason.

Your store has fresh pages that rank. Your Amazon listings match what shoppers type. AI search tools cite your content. You still talk to an agency for big moves. But you are not paying them to write blog posts. You pay for what matters and automate the rest.

What our customers say

"Scott went above and beyond anything we ever could've expected. He didn't just teach our team how to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We're going to keep working with him long-term."

T.J. Reagan

"Highly recommend Scott and team! They are experts in building business presence in today’s online world."

Andy Cirino · Google

"Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there - Scott has a wealth of knowledge that can help you in so many ways."

Eric Lefebvre · Google

Other questions about website design for E-commerce & Amazon Sellers

website not showing up local searches

Local search requires location-specific content on your website, not just your Google Business Profile. Create dedicated pages for each city you serve. Include local landmarks, neighborhood names, and customer reviews from those areas. Link your service pages to your location pages.

how to create multiple location pages quickly

Don't write location pages one by one. Use automation to create all your location pages at once. Each page needs unique local information, customer reviews from that area, and service details specific to that city. The content should feel local, not like a template.

how long does SEO take

SEO typically takes 4-6 months to show meaningful results. The key is publishing enough content consistently. If you're only adding one blog post per month, you're moving too slowly. You need dozens of location and service pages, not just a few articles.

can I do SEO myself

You can handle SEO yourself if you have the right tools. The biggest challenge is creating enough content consistently. Look for platforms that automate the writing and research, so you can focus on running your business instead of becoming an SEO expert.

do I need social media for SEO

Social media doesn't directly improve your Google rankings, but it helps people find your content. The key is repurposing your website content into social posts instead of creating everything from scratch. Turn each blog article into 3-4 social media posts across different platforms.

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eezyRank handles website design for E-commerce & Amazon Sellers.

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