My SEO company vs doing it with software
For Finance & Insurance, this is the website design question that decides if you keep paying an agency or build your own SEO engine.
You run a Finance & Insurance business and pay an SEO agency every month. You wonder if software could do the same work for less. You need a website that ranks without the agency markup.
You are not wrong to ask. A Finance & Insurance website has many of the same SEO needs as any local business. You need pages for each service, each location, and each common question. An agency builds those slowly, by hand. Software can build them fast, in bulk, and for far less money.
What makes the job bigger or smaller is how many services and locations you cover. A single-office insurance practice needs fewer pages than a multi-state finance firm. The more pages you need, the more an agency charges and the slower they move. Software does not care. It creates pages at the same speed either way.
This week, list every service and location you want to rank for. If the list is long, do not pay an agency to write those pages one at a time. Use eezyRank to build a website that creates those pages for you. Keep the agency only for technical fixes and big strategy moves.
Once it is done, your website works while you sleep. Every service page and location page is live, built to rank, and ready for AI search. You stop paying for manual writing. You keep the strategy help you actually need.
What our customers say
"Scott went above and beyond anything we ever could've expected. He didn't just teach our team how to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We're going to keep working with him long-term."
"Highly recommend Scott and team! They are experts in building business presence in today’s online world."
"Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there - Scott has a wealth of knowledge that can help you in so many ways."
Other questions about website design for Finance & Insurance
website not showing up local searches
Local search requires location-specific content on your website, not just your Google Business Profile. Create dedicated pages for each city you serve. Include local landmarks, neighborhood names, and customer reviews from those areas. Link your service pages to your location pages.
how to create multiple location pages quickly
Don't write location pages one by one. Use automation to create all your location pages at once. Each page needs unique local information, customer reviews from that area, and service details specific to that city. The content should feel local, not like a template.
how long does SEO take
SEO typically takes 4-6 months to show meaningful results. The key is publishing enough content consistently. If you're only adding one blog post per month, you're moving too slowly. You need dozens of location and service pages, not just a few articles.
can I do SEO myself
You can handle SEO yourself if you have the right tools. The biggest challenge is creating enough content consistently. Look for platforms that automate the writing and research, so you can focus on running your business instead of becoming an SEO expert.
do I need social media for SEO
Social media doesn't directly improve your Google rankings, but it helps people find your content. The key is repurposing your website content into social posts instead of creating everything from scratch. Turn each blog article into 3-4 social media posts across different platforms.