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My Real Estate Google Business Profile Shows Wrong Hours and Old Photos

Real estate agents, wrong hours and old photos on your Google Business Profile? You need Google Business Profile optimization.

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You pull up your real estate listing and see closing time at 5 p.m., but you're open till 7. The photo is from three years ago. You look unprofessional. Every day, buyers call a dead number or show up when the office is closed. That's deals walking out the door.

Your real estate Google Business Profile may show last year's hours, a disconnected phone number, and a photo from opening day. This happens if you never claimed or updated the listing. Google sometimes pulls old data from other sites. It makes you look sloppy. Homebuyers see that and call the agent with fresh photos and accurate info.

The fix depends on how messy things are. If you still control the account, update the hours, number, and address yourself. Snap new photos of the office, team, and listings. It takes an hour or two. Lost access? Reclaiming and verifying ownership is a bigger lift. But you do not need to spend big with an agency to clean this up.

First, log into Google Business Profile now and check if you can edit. Fix the basic details and delete photos older than six months. Then upload fresh, professional images. If you cannot get in, call eezyRank. They claim, verify, and optimize your profile so it is accurate and puts you on the map again.

Once your profile is clean, clients see current photos, correct hours, and your active team. They call the right number and walk into an open office. You look professional, just like the agents who always rank above you. That outdated listing will be gone.

What our customers say

"Scott went above and beyond anything we ever could've expected. He didn't just teach our team how to use Claude. He opened our eyes to a whole new way of working. He pulled our entire business together, rebuilt our sales process from the ground up, helped us get payroll organized, and got us ready to launch our new sales team. The real difference for us has been Scott. We're going to keep working with him long-term."

T.J. Reagan

"Highly recommend Scott and team! They are experts in building business presence in today’s online world."

Andy Cirino · Google

"Working with Scott has been amazing! His ability to ingest information, understand it, and then help you understand it is second to none. His work ethic is unlike any I've seen. Scott's forward-thinking mindset is incredibly refreshing and helpful. If you want your website to be found more easily, do yourself a favor and talk to Scott and his team. But don't stop there - Scott has a wealth of knowledge that can help you in so many ways."

Eric Lefebvre · Google

Other questions about google business profile optimization for Real Estate

business not showing up in local search

Local search visibility requires more than just a Google Business Profile. You need location-specific pages on your website, consistent business listings across directories, and local keyword optimization. Start by creating a dedicated page for each area you serve.

Google Business Profile looks bad

Clean up your profile step by step. Claim it first if you haven't. Add current hours, good photos, and a clear description. Verify your address with the postcard Google sends. Keep your info updated or customers will call competitors instead.

Google Business Profile verification not working

Google verification fails when your business address doesn't match exactly across all directories. Check that your address format matches your business license and bank records. Use the exact same format everywhere. If you're still stuck, try video verification through the Google My Business app.

how long does Google Business Profile verification take

Verification usually takes 1-2 weeks by postcard. Phone verification is instant but not always available. If your postcard is late, you can request another one after 14 days. Some businesses need extra documents if Google can't confirm the address.

should I hire someone for Google Business Profile setup

Basic setup is something you can do yourself in about an hour. But if you have multiple locations, need schema markup, or want it optimized for local search rankings, hiring someone saves time and gets better results. The cost is usually under $300 and pays for itself in new customers.

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eezyRank handles google business profile optimization for Real Estate.

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